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A D V O C A C Y T O O L K I T

For the media: press releases, event coverage, etc.

Sample letters: use these to write your own letters

Published letters: to the editor, legislature & governor

Newspaper op-ed pieces

News articles

Studies, communication plan, artwork and other resources

Studies, communication plan, artwork and other resources

To navigate the Advocacy Toolkit,
use the links at right.

This page contains a variety of materials you can use in putting together your own plan of action in support of SCSBA's anti-tuition tax credit/voucher campaign.
Studies & tools
Economic Policy Institute's conversation on school vouchers findings
Education Commission of States Voucher Studies
Greenville's Alliance for Quality Education
National School Boards Association Voucher Strategy Center
National School Boards Association Public Education Center
Communication plan
Communications Action Plan (Word doc)
Do's and Don'ts of Advocacy Efforts of Public Officials/Employees (Word doc)
Reasons to Oppose Tuition Tax Credit/Voucher Legislation (Word doc)
Example of Anti-Tuition Tax Credit Resolution (Word doc)
South Carolina Education Successes Fact Sheet (Word doc)
Merchandise and Novelties order form (PDF file)
Artwork - "the right choice" logo
Choosing the graphics file that's right for you ...

Your "Right Choice" logo is provided here in 3-color, 2-color and 1-color (black & white) versions. Each version is, in turn, provided in two file formats: PDF and JPG. PDF file format is best used when you are working with professional printers because it can be enlarged without loss of quality. JPG file format is best for insertion into Word documents, Web pages, etc.

Three-color ( ): "The Right Choice" logo (PDF file - 34kb)
Three-color ( ): "The Right Choice" logo (JPG file - 194kb)
Two-color ( ): "The Right Choice" logo (PDF file - 34kb)
Two-color ( ): "The Right Choice" logo (JPG file - 255kb)
One-color (): "The Right Choice" logo (PDF file - 34kb)
One-color (): "The Right Choice" logo (JPG file - 911kb)
NOTE ON LOGO COLORS: Those who will be having a professional printer print any of the graphics files provided here should specify the following colors:

Pantone 187 Red

Pantone Cool Gray 9

Pantone 355 Green

Localize the Right Choice logo with your school or school district name! Contact Debbie Elmore at delmore@scsba.org for information on customizing the Right Choice logo for your school community. To view a localized sample, click here (JPG file).

Other resources
Not By Chance - Remarks of Hayes Mizell at the February 17, 2005 "Thursday Luncheon Series" sponsored by Shandon Presbyterian Church in Columbia, SC.
Survey by The Greenville News: Would 'Put Parents in Charge' be good for our state?, 01/21/05
Open letter from Jim Ray, Superintendent, Spartanburg Three, 01/13/05

Keeping the public in public education - An Open Letter to the citizens of South Carolina, education associations, S.C. Superintendent of Education, members of the General Assembly and the Governor

by Gary L. Burgess, Sr.Superintendent, Anderson County School District Four

Ten Reasons to Oppose "Put Parents in Charge" from Alliance for Quality Education (Word)
Tuition Tax Credits: Questions and Answers from Alliance for Quality Education (Word)
The Public's Responsibility for the Public Schools (Word)
Remarks against tuition tax credit legislation by Greenville Alliance to legislators (Word)
Greenville Alliance presentation to educators and community/business leaders (PowerPoint)
A look at out-of-state groups pushing tuition tax/vouchers In South Carolina (Word)


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